This blog covers why and how to create a buyer persona for email marketing.
Providing helpful information at the right time strengthens the customer journey.
The post How Email Automation Can Support A Seamless Cross-Channel Customer Journey appeared first on Campaign Monitor.
Get a glimpse behind the mind of CustomMade and ButcherBox.
The post Why You Should Bootstrap Your Ecommerce Business: Tales From A Battle-Tested Founder appeared first on Campaign Monitor.