Top 10 Constant Contact Alternatives For You to Try

No matter what size your business, you know just how vital email marketing can be.

Not only does it allow you the opportunity to establish and build relationships with your targeted audience, but the right email service provider (ESP) can help you monitor just how well your communication efforts are paying off.

Marketing teams are spammed daily with ads for “the right ESP” to fulfill their marketing needs. With many individuals comparing SendPulse with GetResponse or asking, “What are the Constant Contact alternatives?” it’s easy to get overwhelmed with all the conflicting information.

Read on for a comparison of some of the most popular email service providers out there, as well as vital information to help you make a fully informed decision when picking the right ESP for your business’s needs.

Who is Constant Contact?

Constant Contact is one of the many popular email service providers available for businesses of all sizes. Initially founded in 1995, the company has seen continued growth and was purchased by Endurance International Group in 2016. Since then, they’ve expanded well beyond email services and now offer several different options for those in digital marketing.

The team at Constant Contact claims that they have quite a bit in their pocket as they continue to move beyond email marketing services and expand into websites, social media marketing, and much more.

Constant Contact Homepage

Source: Constant Contact

What does Constant Contact offer users?

Constant Contact currently offers users an array of online marketing tools, particularly in email marketing and website building.

Their email marketing tools currently include:

  • Email templates
  • Marketing automation
  • Facebook and Instagram Ads
  • Google Ads
  • Email tracking
  • Ecommerce integrations

When it comes to their website building tools, they currently offer:

  • Website builder
  • Online store
  • Logo maker

What does the public have to say about Constant Contact?

While Constant Contact currently has a pretty stable standing amongst its customers, no platform is perfect for everyone’s needs. Here are a handful of the pros and cons of Constant Contact based on reviews from the public.

Pros

While all brands have conflicting reviews, Constant Contact has quite a few positive reviews that lead consumers to at least give them a shot when searching for the right ESP. Some of the top compliments this brand received from reviewers included:

  • Customizable features
  • Helpful email reports
  • Variety of integrations including social media modules
  • Email segmentation
  • Email scheduling
  • Variety of templates available to customize

Cons

For every positive review a brand receives, there’s bound to be something negative. Remember, you can’t cater to the needs of everyone. Some of the top complaints that reviewers had include:

  • An unstable website builder
  • Pricey
  • Complicated
  • Lacking in customer support
  • Buggy user interface

10 Constant Contact alternatives worth considering

Every email service provider is going to have customers that vouch for it and those who were unhappy. As a marketing professional, you know that you can’t make everyone happy. Here’s a list of Constant Contact alternatives to help you find an ESP that suits your brand’s specific needs.

1. Campaign Monitor

Campaign Monitor is an industry-leading email marketing platform for all marketing professionals. In fact, we’ve recently launched a new email marketing platform specifically for ecommerce shops: CM Commerce.

With our platform, users can create and send beautifully branded emails while monitoring their success with our helpful campaign dashboard.

While our paid subscriptions provide marketing professionals with all that we have to offer, we also offer a free alternative for those simply looking to create and send stunning emails. With over 2 million marketers across 250,000 businesses worldwide, the team at Campaign Monitor prides ourselves as leaders in the industry.

Available features

  • Drag-and-drop email editor
  • Customizable email templates
  • Marketing automation/workflows
  • Ability to integrate email personalization
  • Ability to build hyper-targeted segments
  • Signup forms
  • Transactional emails
  • Analytics dashboard
  • Variety of apps and integrations
  • A/B testing and so much more

Campaign Monitor Homepage

Source: Campaign Monitor

2. GetResponse

GetResponse is a suite of tools that offers both email marketing and online campaign management tools for digital marketers. The brand states that their tools help marketers grow their sales, maximize return on investment, and help you succeed in online marketing.

Available features

  • Email marketing
  • Autofunnel
  • Landing pages
  • Marketing automation
  • Webinars
  • Autoresponders
  • Enterprise solutions
  • Variety of integrations
  • List building and management
  • Analytics and optimization
  • Traffic generation and more

GetResponse Email Example

Source: Really Good Emails

3. SendPulse

SendPulse is an email service provider that offers marketing tools intended to help consumers empower their business. They pride themselves in creating a single platform that allows users to utilize multiple communication channels to better communicate with their target audience.

The brand states that the principles behind their vision include being customer-focused and innovative, all while prioritizing teamwork to help provide only the best for their customers.

Available features

  • Email marketing
  • Web push
  • SMS
  • Viber
  • Facebook chatbot
  • Transactional emails
  • Drag-and-drop editors
  • Subscription forms
  • Trigger emails
  • Reporting
  • API
  • Web push monetization and more

4. ActiveCampaign

ActiveCampaign states that its goal is to help businesses make meaningful connections with customers, and, to do this, they’ve built an ESP platform that prioritizes the needs of their customers. Big or small, ActiveCampaign believes that any brand can create a massive impact with the right tools at hand. That’s why they offer a variety of helpful tools all in one platform.

Available features

  • Email marketing
  • Autoresponders
  • Dynamic content
  • Split testing
  • Scheduled emails
  • Pre-made/customizable email templates
  • Email Funnels
  • Marketing automation
  • Sales
  • CRM
  • Contact and lead scoring
  • Customer experience automation
  • Messaging
  • Variety of apps and integrations available
  • Machine learning and more

5. MailChimp

MailChimp is an ESP with a goal to help users grow their own way. To do this, they’ve created a platform that they believe brings “all your marketing needs” into one space, helping you to promote your business across multiple channels—all from one platform. They not only have a suite full of helpful tools, but they also provide free services for those teams just starting out, with the ability to expand as needed.

Available features

  • Industry compliance
  • Built-in security
  • 300+ app integrations
  • All-in-one pricing
  • Marketing CRM
  • Audience dashboard
  • Segmentation
  • Personalization
  • Predicted demographics
  • Landing pages
  • Signup forms
  • Social posts and ads
  • Website builder
  • Templates available
  • Automation
  • Email marketing
  • Social media marketing
  • Reports and analytics
  • A/B testing and more

 MailChimp email example

Source: Really Good Emails

6. BenchMark

BenchMark promotes itself as “email marketing that won’t slow you down,” thanks to its powerful tools that are streamlined for continued growth. This ESP states that it’s their goal to create tools that help marketers grow their audience, all while helping increase both sales and overall engagement.

Available features

  • Drag-and-drop editor
  • Live editing
  • Responsive email templates
  • Photo editing
  • Code editor
  • Email list building and management
  • Automation
  • Polls and surveys
  • A/B testing
  • Campaign tracking
  • Variety of apps and integrations
  • Inbox checker and more

7. ConvertKit

ConvertKit claims to be “more than just a software company.” Instead, they focus on how they can help clients grow their business with the use of email marketing. They believe that every creator should have the ability to maximize their potential, and, to do that, they serve their customer’s needs before their own.

Available features

  • Easy-to-embed/customizable forms
  • Customizable templates for landing pages
  • Email designer
  • Automation
  • Subscriber management tools
  • Reporting dashboard
  • Reliable support

8. AWeber

AWeber prides itself on being a platform that allows small businesses and entrepreneurs to create and send emails that their target audiences love. They foster both respect and cooperation with their clients, while always learning and innovating to prioritize the needs of their users.

Available features

  • Team hub
  • Drag-and-drop email editor
  • Email automation
  • Tagging/segmentation
  • HTML templates
  • Split testing
  • Email API
  • RSS to email
  • Autoresponders
  • Email tracking
  • Subscriber management

 AWeber Email Example

Source: Really Good Emails

9. Emma

Emma is an industry leader in email and digital marketing that focuses on helping their consumers drive conversions and revenue with email. They typically cater to the needs of those in more specific industries, including fitness, retail, agencies, restaurants, franchises, universities, and nonprofits.

To help these brands, Emma has built a platform that accommodates their very niche needs and includes features that help owners manage not only their online presence, but their presence across multiple locations and channels.

Available features

  • Emma HQ
  • Automation
  • Segmentation
  • A/B testing
  • Landing pages
  • Email and website editor
  • Forms
  • Analytics
  • Variety of integration and so much more

 Emma Homepage

Source: Emma

10. Drip

Drip is a CRM that claims to focus on the “human side of ecommerce.” They also state that they’re the first ecommerce customer relationship manager, built to help marketers focus more on creating genuine relationships between their brand and their customers.

Available features

  • Customer data
  • Personalization
  • Behavior-based automation
  • Email marketing
  • Social media marketing
  • Third-party integrations
  • Split testing
  • Insights dashboard

Wrap up

Looking for some valid options for Constant Contact alternatives? Consider one of these 10 options:

  • Campaign Monitor
  • GetResponse
  • SendPlus
  • ActiveCampaign
  • MailChimp
  • BenchMark
  • ConvertKit
  • AWeber
  • Emma
  • Drip

If Campaign Monitor stood out to you amongst the list of Constant Contact alternatives, feel free to request your live demo today and see what we can do to help improve your email marketing efforts.

The post Top 10 Constant Contact Alternatives For You to Try appeared first on Campaign Monitor.

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